Serhii Sviridenko

Open to full-time Business Analyst / Product Manager roles — targeting AI product teams; 15+ years in fintech, D2C, and process automation

Requirements elicitation, product discovery, and GenAI in the workflow (Cursor IDE, OpenSpec) to ship faster. Founder @ AFTA—process discovery, workflow automation, GTM and ICP iteration, including outbound and Upwork-style demand tests to validate positioning.

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About

I’m actively seeking a full-time Business Analyst or Product Manager role, targeting AI product and AI-native companies. 15+ years across fintech, trading, lending, risk analytics, and D2C operations. Applied mathematics (MIPT); former Senior Data Scientist shipping ML in production (LTV, AML, trading risk). Strong at product discovery, requirements, and stakeholder alignment in data-heavy and AI-adjacent contexts.

GenAI in the workflow: daily use of LLM-assisted specification and documentation (Cursor IDE, OpenSpec), agentic automation patterns, and rapid prototyping—so discovery and delivery move faster without sacrificing rigor.

Founder @ AFTA (process discovery & workflow automation for D2C): own positioning, service design, and proof-of-capability (demos and use cases). Ran GTM and ICP iteration—segment hypotheses, messaging tests, and a repeatable outbound/bidding stack (including Upwork-oriented catalogs, job-aligned offers, and pipeline tracking) to validate demand. Partner-led implementation for demos; I own strategy, scope, and documentation.

Primary focus is full-time employment; I can also discuss strong contract opportunities when there is a clear fit.

Experience

Founder & CEO — AFTA ↗

Process discovery & workflow automation

Sep 2025 – present
  • Offer & proof: defined specialization, positioning, and services (automation audit, 30-day POC, discovery-first). Led capability design: demos and use cases for e-commerce, marketing ops, and publishing. Demos built with a technical partner; I own strategy, positioning, and documentation.
  • GTM & ICP iteration: defined and tested multiple ICPs; refined messaging and packaging. Built repeatable lead-generation workflows (outreach strategy, pipeline tracking, AI-assisted research and drafting), including Upwork bidding setup—job-description-aligned offers, catalogs, and prompts—to stress-test demand and positioning.
  • Ops & brand: registered UA legal entity; handled initial tax and compliance setup. Aligned LinkedIn and content guidelines with positioning; internal tooling (Cursor Skills, content workflows) to keep output consistent.
Watch video (1 min)

Lead Business Analyst — Global Dev ↗

Sep 2023 – Sep 2025
  • Led product discovery and requirements definition for financial and analytical products.
  • Translated complex business needs into structured specifications for engineering teams.
  • Reviewed BA outputs and interviewed BA candidates to raise delivery standards.
  • Defined core requirements for underwriting and advisory modules.

Quantitative Finance Manager / Product Manager — Crypto Startup

2019 – 2023
  • Defined analytical and functional requirements for a trading platform.
  • Coordinated engineering delivery and shaped the product roadmap.
  • Conducted competitor analysis in trading and derivatives.
  • Designed quantitative risk models and trading mechanisms.

Business Analyst / Project Manager — Bitfury ↗

2018
  • Gathered and formalized requirements for blockchain solutions.
  • Supported delivery coordination and pre-sale activities.
  • Represented product capabilities to enterprise clients.

Partner (Product & Discovery) — CML Team Ltd ↗

2017 – 2018
  • Led customer interviews, hypothesis validation, and early product shaping.
  • Delivered pitches and prototypes for accelerators and partners.

Senior Data Scientist — Ciklum → Betsson Group ↗

2016 – 2017
  • Conducted exploratory research, data preparation, and model development.
  • Built marketing LTV models, AML risk models; provided analytical insights for operations.

Quantitative Analyst — FxPro ↗

2015
  • Gathered quantitative requirements from the dealing desk.
  • Built trading risk models (C#, R).

Senior Risk Analyst — Zoral ↗

2013 – 2014
  • Built scorecards for small-business and consumer lending.
  • Set up analytical ETL processes; supported lending operations across multiple US states.

Quantitative Analyst — Vostok Finance Group

2011 – 2013
  • Produced financial and operational reports; conducted A/B testing of lending strategies.
  • Built valuation models for large loan portfolios.

Skills

Business & Product

Requirements elicitation • Product discovery • User stories • Acceptance criteria • Roadmap planning • Competitor analysis • Feature scoping • Stakeholder communication • Process discovery • GTM & ICP iteration • Service design & positioning

AI / ML & Quantitative

Predictive modeling (LTV, AML, risk scoring) • Statistical analysis • A/B testing • Trading/risk algorithms • Python (analytics & automation) • SQL • Data modeling • AI-adjacent BA work (specs for ML/LLM features, eval-ready requirements)

GenAI Tooling & Automation

LLM-assisted documentation • Cursor IDE workflows • OpenSpec specification design • Agentic workflows (CrewAI) • FastAPI prototypes • Workflow automation (n8n, Make) • Jinja2/HTML templating

Domains

Fintech • Trading • Lending • Payments • Compliance • Risk • E-commerce • D2C operations • Process automation

Proof / Demos

I’ve built and specified demos and use cases as proof: process discovery + workflow automation for D2C, with demos for e-commerce, marketing ops, and publishing—plus content-heavy and agentic workflows where relevant.

See demos and use cases on the company site.

What I'm building

AFTA — process discovery and workflow automation for D2C brands. Strategy and hands-on delivery: discovery, specs, and proof-of-capability.

https://www.afta.systems/

Contact & CV

Currently open to full-time BA/PM roles; strong contract opportunities can also be discussed.

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